What is inside. >> that's unbelievable. you're not doing it in milan. you're not doing it in turin. you're not doing nit florence. you're doing it here where you grew up. >> people are saying we are crazy. not only people outside, but also our grandma. >> she said you were crazy? >> yeah, when we began, our grandma said, you want to sell the rice. >> the brothers' love of rice o also inspires their dessert menu. and the signature dish the rice fields in winter. >> when studying this dish, we use chestnut cream. >> what's that? >> it's from rice flour and chocolate. it's crispy rice. >> like wh...