Apple in Talks to Sponsor the Super Bowl Halftime Show
Apple’s pursuit of an N.F.L. media package has broadened to include a sponsorship of one of TV’s most-watched events.
Source: nytimes.com
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Will Smith's 'Emancipation': What Will Apple Do? - The New York Times
The Civil War drama “Emancipation” finished filming early this year. Now, Apple faces a quandary on what to do with the movie.
Source: nytimes.com
Political Campaigns Flood Streaming Video With Custom Voter Ads
Data mining plus streaming can target political ads household by household, largely unregulated.
Source: nytimes.com
Netflix Says It's Business as Usual. Is That Good Enough?
Long Hollywood’s leading innovator, the streaming service is staying the course, despite serious challenges to its business and questions about its content.
Source: nytimes.com
Can Paramount Compete With Netflix and Disney? - The New York Times
The dominance of Netflix and Disney in streaming has forced many companies to join forces. So far, Paramount has gone its own way.
Source: nytimes.com