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Key Takeaways From Variety Entertainment Marketing Summit 2024

Key takeaways from Variety's Entertainment Marketing Summit, presented by Deloitte, which brought together more than 600 marketing professionals, creators and influencers.

Los-angeles , California , United-states , Jay-tucker , Paris-hilton , Marybeth-strobel , Mainak-mazumdar , Patrick-mahomes , Bruce-gersh , Gigi-guerra , Dustin-sandoval , Tyler-bahl

Infosum Launches Data Clean Room Solution With Samsung Ads Australia

Infosum Launches Data Clean Room Solution With Samsung Ads Australia
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Richard-knott , Alex-spurzem , Samsung-ads , Demand-side-platform ,

Australia's Automotive Industry Shifts Gears With CTV

Australia's Automotive Industry Shifts Gears With CTV
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Australia , Aussies , Richard-wheeler , Toyota , Samsung-ads , Canstar-blue , Samsung-smart ,

MIS 2024: Screen revolution: The future of advertising on OTT & CTV

MIS 2024: Screen revolution: The future of advertising on OTT & CTV
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Mumbai , Maharashtra , India , Anooj-shetty , Chandrahas-shetty , Tata-cli , Shishir-kataria , Tata-cliq , Puneet-avasthi , Ankit-desai , Media-investment-summit

Microsoft's LinkedIn B2B Connected TV Ad Strategy Goes Through NBCUniversal

Microsoft's LinkedIn B2B Connected TV Ad Strategy Goes Through NBCUniversal
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Linkedin-campaign , Microsoft , Linkedin , Campaign-manager , Performance-summary-report , Revenue-attribution-report , Samsung-ads , Microsoft-monetize , Microsoft-bing ,

Gaming matures as case studies headline IAB PlayFronts 2024

Gaming matures as case studies headline IAB PlayFronts 2024. From PR Week

Gabrielle-heyman , Pete-basgen , Ricardo-briceno , Google-admob , Digital-turbine , Bomb-pop , Max-bass , Moonrock-labs , Restaurant-tycoon , Bomb-pomp , Samsung-ads

Gamers spend 25% more time watching streaming TV than non-gamers | Samsung Ads

Gamers spend 25% more time watching streaming TV than non-gamers do, according to a new report from Samsung Ads.

New-york , United-states , Los-angeles , Justin-fromm , Gamers , Samsung , Venturebeat-terms-of-service , Gamesbeat-summit , Samsung-ads , Beat-summit-call , Samsung-smart ,

Samsung Ads joins ISBA's Origin | Advanced Television

Samsung Ads joins ISBA's Origin | Advanced Television
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United-kingdom , Tom-george , Samsung-electronics-europe , Samsung-electronics , Samsung-ads ,

Masthead Ad Format from Samsung Ads Canada

Masthead Ad Format from Samsung Ads Canada
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Canada , Canadian , Dave-pauk , Samsung-electronics , Samsung , Samsung-ads-canada , First-screen-immersive , First-screen-immersive-masthead , Samsung-ad-first-screen-masthead , Samsung-smart , Director-head , Canadian-sales

Harnessing strengths of linear and digital in CTV advertising

Addressable TV homes are set to surpass 45 Million by the end of 2024, covering 21% of Indian TV Homes.

India , Siddharth-dabhade , Esha-arora , Venkata-susmita-biswas , Ashok-shinde , Landscape-of-indian-television , Changing-landscape , Indian-television , Smart-screens , Smart-strategies- , Senior-vice-president-marketing , Info-edge-india