Lowe's expands its private label options with purchase of popular carpet brand
Lowe’s expands its private label options with purchase of popular carpet brand The company acquired the carpet cleaning brand, Stainmaster. Terms of the sale were undisclosed. “Today’s announcement adds the most trusted and recognized brand in carpet to our lineup of private brands,” Lowe’s CEO Marvin Ellison said in a statement. Lowe’s was the only home improvement store to carry the brand exclusively for over a decade. Bill Boltz, executive vice president of merchandising for Lowe’s, said Wednesday the acquisition is part of the company’s “Total Home Strategy” in its ong...