Retail expert: Untapped group of consumers offers 'sizeable potential'
The following was provided to IntraFish by Rick Stein, vice president of Fresh Foods at FMI, the Food Industry Association, which represents US food retailers,
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The following was provided to IntraFish by Rick Stein, vice president of Fresh Foods at FMI, the Food Industry Association, which represents US food retailers,
Last year, frozen seafood sales grew 35%—an unprecedented rate. 1 As more consumers cooked and ate at home, they fell in love with Alaska seafood, enjoying the taste, variety and multiple health benefits seafood offers. 2 With new and experienced cooks excited to explore pollock, salmon, crab and other species, grocers can seize this opportunity and introduce new ways consumers can enjoy Alaska seafood, by cooking it directly from its frozen state. Consumers enjoy seafood—when they plan ahead Even though consumers enjoy Alaska seafood, they don’t usually eat it the day they get it...