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Online retailer boohoo has insisted its clothing brands are not throwaway. speaking to our business correspondent sean farringdon, john lyttle said boohoo had a clear strategy for being more sustainable. boohoo chief executivejohn lyttle is rolling out hundreds of millions of pounds of investment across factories, offices and distribution centres like this one in burnley. this is where your order gets put together. when the picker is picking, picking out an order but actually it s a different customer, different brands. creating thousands of jobs but almost more crucially for his business, installing more automation. customers shopping online demand it. consumer habits have changed to wanting to buy online but equally the immediacy of when they want that order. so if you think of it today, a package can be ordered 10:55pm, it can be picked, it can be packed, it can go to the courier and it can be in your home by tomorrow. that s probably one ....