One year after Musk acquired Twitter: Traffic, revenue down across the board
X's traffic, revenue, and users are way down a year after Elon Musk's take over. Has Musk let that sink in?
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X's traffic, revenue, and users are way down a year after Elon Musk's take over. Has Musk let that sink in?
X, formerly known as Twitter, has lost users, advertisers and a lot of employees since Elon Musk took over the platform a year ago in a $44 billion deal. But, he still believes the platform is on a path to profits and prosperity.
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Data reveals that, in the year since October 2022, daily active mobile users on X fell around 15%, while all of the platform's competitors saw growth.
X has fewer users and a big ad-revenue problem on Musk's first anniversary.