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Big Tech's Dirty Underbelly: Sharethrough's Frank Maguire Discusses Innovative New Approaches to Greener Streaming - Vimarsana News

Big Tech's Dirty Underbelly: Sharethrough's Frank Maguire Discusses Innovative New Approaches to Greener Streaming

Big Tech giants like Meta, Amazon, and Google have committed to achieving carbon neutrality by 2030. But how feasible is this goal, and where is the money spent towards it really going? Frank Maguire of Sharethrough discusses how Big Tech's digital ad deliveries contribute heavily to CO2 emissions and what these companies can do to lessen that impact and achieve their green commitments.

Big Tech's Dirty Underbelly: Sharethrough's Frank Maguire Discusses Innovative New Approaches to Greener Streaming - Vimarsana News

Big Tech's Dirty Underbelly: Sharethrough's Frank Maguire Discusses Innovative New Approaches to Greener Streaming

Big Tech giants like Meta, Amazon, and Google have committed to achieving carbon neutrality by 2030. But how feasible is this goal, and where is the money spent towards it really going? Frank Maguire of Sharethrough discusses how Big Tech's digital ad deliveries contribute heavily to CO2 emissions and what these companies can do to lessen that impact and achieve their green commitments.

Cleaning Up Programmatic: Sharethrough, First Ad Exchange to Automatically Remove High-Carbon and Made-for-Advertising Sites - Vimarsana News

Cleaning Up Programmatic: Sharethrough, First Ad Exchange to Automatically Remove High-Carbon and Made-for-Advertising Sites

/PRNewswire/ -- Sharethrough, one of the top global independent omnichannel ad exchanges, has announced today two major initiatives that will lower carbon...

Sharethrough Appoints Former OMD CEO and Ad Net Zero Director of Coalition John Osborn as Lead Advisor - Vimarsana News

Sharethrough Appoints Former OMD CEO and Ad Net Zero Director of Coalition John Osborn as Lead Advisor

/PRNewswire/ -- Sharethrough, one of the top global independent omnichannel ad exchanges, today announced the appointment of John Osborn as Lead Advisor....