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The Good, Bad and Downright Ugly Parts of a Head of Marketing Job

Did you know that the average tenure of a Head of Marketing position continues to fall, reaching just 41 months according to the latest Spencer Stuart research published by the WSJ?
It is still one of the shortest average terms of office of any chief in the C-suite, according to a recent report by Korn Ferry. But one piece of good news in the past year is that although conditions for CMOs have become more difficult since the coronavirus pandemic, “In many cases, CMOs are not being removed, but it’s been pretty dramatic layoffs beneath them” said Greg Welch, practice leader for marketing, sales and communication at Spencer Stuart. ....

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A Welcome Email Can Improve Your Overall CTRs If You Do the Following

A Welcome Email Can Improve Your Overall CTRs If You Do the Following
business2community.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from business2community.com Daily Mail and Mail on Sunday newspapers.

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