Stay updated with breaking news from Snapchat Plus. Get real-time updates on events, politics, business, and more. Visit us for reliable news and exclusive interviews.
When you open Snapchat and view someone’s Story, you may notice what appear to be ghost trails following their every move. But what are these ghost trails, and how do they work? These ghost trails are actually a feature of Snapchat called Lenses, which use your device’s camera to track your facial expressions and overlay […]
Snap Inc, parent company of messaging app Snapchat, made news for doubling its user base in India to 200 million within the space of a year, buoyed by greater adoption of new products such as short video offering Spotlight that is taking on the likes of Instagram Reels and YouTube Shorts.
The Los Angeles-based tech firms cofounder and CEO Evan Spiegel, who is on an India visit, said Snap will grow its community and tap advertisers here and leverage Artificial Intelligence (AI) to further its augmented reality (AR) playbook.
Snap CEO Evan Spiegel elaborated on his plans for India, his vision for artificial intelligence (AI) and augmented reality (AR) in the days ahead, and much else, in a free-wheeling talk with ET. This and more in todays ETtech Morning Dispatch.
Snapchat's success in India, the CEO Evan Spiegel said can be attributed to the company's focus on visual communication, and this resonates with users who are seeking a break from the negative aspects of social media.