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Roku and iSpot Announce Streaming Audience Measurement Partnership

Published: April 30, 2024

First-of-its-kind partnership will unlock opportunities for Roku advertisers seeking best-in-class optimization and ad measurement through iSpot’s Unified Measurement solution ...

Source: marketscreener.com

Roku, iSpot Launch Expanded Streaming Audience Measurement Partnership

Published: April 30, 2024

First-of-its-kind partnership will allow Roku advertisers to use iSpot’s Unified Measurement solution to optimize campaigns and improve ad measurement

Source: tvtechnology.com