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I’ve got a marketing stalker. Actually, several. Bet you do, too. It’s those calls, emails and other reachouts from people we don’t know; we don’t want their services or products and they won’t leave us alone. Recently, a roof installer hammered on my front door for quite some time. When I finally answered, he was […]
Several times a week, I find myself scratching my head. I shake my head in wonder. I feel frustrated with the lack of consideration, the lack of know-how, the lack of experience being exhibited from an industry I care very much about. Other times, I just hit the delete key. What leaves me baffled? The […]
Have you ever worked in an environment that made you crazy? Unhappy? Unappreciated? Undervalued? Confused?
Years ago, I asked a client how he knew he would be successful in his business. “That’s easy,” he said. “No one does it like me.”
Shopping on Thanksgiving Day? Shopping while watching football? While skiing? You bet. Not long ago this would have been impossible. However, shopping patterns have changed. So has shopping technology. This year, before the turkey was even consumed, we saw the emergence of the superhuman holiday mindset. These shoppers use all days and resources available to […]