Alumni pitch business idea on "Shark Tank"
Chill Systems was inspired by the park culture in San Francisco, where Mitchell and Bloch noticed people frequently holding large picnics and gatherings. (Photo Courtesy of Chase Mitchell and Brian Bloch) While living in San Francisco, USC alumni Chase Mitchell and Brian Bloch loved to visit parks. During their visits, the pair noticed a “huge park culture” in the city, with people frequently holding large picnics. Experiencing the firsthand trouble of carrying a cooler gave them the idea to start their business venture: Chill Systems. “People go out [to the parks] drinking their beer...
Source: dailytrojan.com