'Feeble' retail spending as consumers even cut back on essentials
Australian consumers are cutting back on even essential items, with the latest data revealing “feeble” retail sales.
Source: thenewdaily.com.au
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Over a quarter of consumers believe they can justify shoplifting
Desperate times might call for desperate measures. New research from Monash shows about 30 per cent of consumers can justify retail theft.
Source: thenewdaily.com.au
Online purchases prove popular in pandemic
Aussies spent big online during the pandemic, but it was physical retailer websites that outperformed online-only websites, a new report by Monash University researchers has found.Research by Monash Business School’s Australian Consumer and Retail St
Source: indiaeducationdiary.in
Shopping reports show ecommerce booming but Aussies miss in-store retail
Monash University and Emarsys research highlight both the booming ecommerce market, but also how much consumers still prefer in-store experiences
Source: cmo.com.au
How can you better target 12.8 million customers?
How can you better target 12.8 million customers? 5 March 2021 Imogen Bailey explores what drives decision making for a female consumer. According to the Australian Bureau of Statistics, the female population in Australia sat at 12.8 million in 2019. Described as the ‘ideal shopper’ by senior research consultant Stephanie Atto from Monash University’s Australian Consumer and Retail Studies (ACRS) unit, women are key for retailers. “Women are most frequently identified as the primary shopper within a household,” Atto says. “So even if men are interested in a particular product, ...
Source: ragtrader.com.au