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Diddy Sues Diageo for Neglecting His DeLeón Tequila Brand – Robb Report - Vimarsana News

Diddy Sues Diageo for Neglecting His DeLeón Tequila Brand – Robb Report

Diddy has sued the spirits company Diageo for neglecting his tequila brand, DeLeón, claiming that it's instead focused on George Clooney's Casamigos.

Diddy Sues Spirits Company Diageo Over Alleged Discrimination; Claims DeLeòn Was Only Marketed to 'Urban' Consumers - Vimarsana News

Diddy Sues Spirits Company Diageo Over Alleged Discrimination; Claims DeLeòn Was Only Marketed to 'Urban' Consumers

Diddy has filed a lawsuit against Diageo, claiming the company has neglected and discriminated against his tequila brand DeLeón.

Diddy sues Diageo alleging racism - The Spirits Business - Vimarsana News

Diddy sues Diageo alleging racism - The Spirits Business

Sean ‘Diddy’ Combs has filed a lawsuit against Diageo for neglecting their co-owned Tequila brand DeLeón because of his race.

Sean 'Diddy' Combs sues 'racist' spirits group Diageo - Vimarsana News

Sean 'Diddy' Combs sues 'racist' spirits group Diageo

The Bad Boy Records founder claims the U.K. group behind Guinness beer kneecapped their joint brand DeLeon in part out of 'regrettable racial animus‘.

Here's why Diddy is suing Diageo over his vodka and tequila brands - Vimarsana News

Here's why Diddy is suing Diageo over his vodka and tequila brands

The rapper and entrepreneur claimed the company typecast his brands as "urban" and favored other celebrity brands such as George Clooney's Casamigos.

Source: cnbc.com