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Roughly 80% of social engagement for streaming platforms comes from Instagram, with TikTok close behind thanks to accounts like Netflix growing by more than a million followers each month in 2021.
Conviva's Social Guide for Streaming Report Details Which Social Platforms and Types of Content Drive Viewers to New Streaming Services and Shows Roughly 80% of social engagement for streaming platforms
The Combination of Conviva's Census-Level Data and Experian's Demographic Data Gives Publishers the Deep Audience Insights Advertisers and Marketers Demand Conviva, the continuous measurement platform
Q2 State of Streaming Report Details Slow Down in Connected TV Device Adoption, Streaming Ad Improvements and the Top Streaming Shows Being Discussed on Social The streaming explosion, which hit its
Conviva, the intelligence cloud for streaming media, released its State of Streaming: Asia report for Q1 2021 today, revealing that while time spent streaming in Asia grew by a moderate 15% year over year – as compared with 36% globally – Southern Asia, which includes India, Pakistan and Iran, experienced a massive 151% increase.