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The Hard Seltzer Masters 2021 results 1st June, 2021 by Melita Kiely This article is over multiple pages: 1 2 Hard seltzers have taken the US by storm and are now making their mark globally. We hosted our first-ever blind-tasting competition for the category to determine which brands are leading the way in terms of quality and flavour. In December 2020, leading alcohol e-commerce platform Drizly forecast that hard seltzers would gain greater shelf space in the US in 2021. In October last year, The Drizly 2020 Bevalc Retail Report spoke to more than 500 adults who managed or owned indepen...

Amass launches trio of hard seltzers 21st May, 2021 by Melita Kiely Spirits producer Amass has moved into the hard seltzer category with the launch of three canned products: Surfer Rosso, Faerie Fizz and Sun Sign. Amass Hard Seltzers come in three flavours Amass Hard Seltzers are made with alcohol distilled from organic sugarcane, plus natural botanical extracts to give a ‘complex, yet crisp’ flavour. Each expression has an ABV of 5% and costs US$21 per pack of four 355ml cans. Surfer Rossi has flavours of tart hibiscus, sweet quince and citrus, complemented by ginger, turmeric and star...