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Who is the most creative human being who ever lived? These days, if you put the question to Google, it will spit back a dispiriting answer: Elon Musk. When I pair “Elon Musk” with “creativity,” Google produces 17.2 million results. By comparison, when I pair “creativity” with Mozart, I get only 15.9 million results; with Michelangelo, 12.1 million; with Albert Einstein, 4.4 million; with Archimedes, 4.4 million; and with Leonardo Da Vinci, a pitiful 2.4 million.Quite obviously, Musk is not the m

Samuel W. Franklin is a cultural historian and a postdoctoral researcher in human centered design at the Delft University of Technology. He has earned awards and fellowships from the Smithsonian Institution’s Lemelson Center for the Study of Invention and Innovation, the Hagley Library and Museum, the Hathi Trust Research Center, the Stanford Arts Institute, and Brown