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Jordan and Jovita Mascarenhas pitched their brand, Bartisans, on 'Shark Tank India' season 3, episode 5. The mother and son duo quoted Moneycontrol while raising Rs 1 crore at 2.5% equity from judges.
Express News Service It’s 2019, and the Indian liquor industry has never seen better days. Across the sub-continent, new homegrown alcohol brands are being brewed, distilled, and beyond, by a new generation of Indian vintners, brewers, and distillers. Meanwhile, something else is brewing in a foreign land, where in a sniffle becomes a sneeze that becomes a pandemic, and suddenly all these brave new brands, relying on a burgeoning Indian economy, and an increasing millennial demographic with disposable income, have been gutted. "Everything changed overnight," muses Rohan Khare, founder of Ba...