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Colleagues, students, family and friends gathered inside the senior graphic design studio to celebrate the life of Ryan Russell, a graphic design professor who died on Oct. 23.
For the first time since 2019, Homecoming's directors unveiled this year's logo in front of a Beaver Stadium crowd.
IMAGE: Provided Shipton led the class of fourth-year students, who were divided into groups of four. Each group selected the design of an existing LIFEWTR bottle from which to draw inspiration in developing marketing campaign materials, including posters, vending snipes and merchandise. The winning team’s design are now being used in advertising and promotional materials exclusively on the Penn State University Park campus and in select local retailers. “The students ended up creating point-of-sale pieces for LIFEWTR,” Shipton said. “They were provided with the bottle design and f...