BBCNEWS HARDtalk July 14, 2024
Now on bbc news its time for hardtalk. Welcome to hardtalk. Im stephen sackur. Today im inside the Swiss Research laboratories of an International Business which makes billions of dollars every year making and selling a highly addictive, potentially lethal product. These laboratories belong to Philip Morris international, the makers of marlborough and a host of other cigarette brands. My guest today is ceo of the company, andre calantzopoulos. Now, he says he is leading Philip Morris into a smoke free future is that clever Business Strategy or the most outrageous corporate hypocrisy . Andre ca...