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Where there is no shame any more? she chuckles i don t know. i think some of the other stores you re referring to, things like the scandal around whether priti patel bullied her staff, you have thejenrick scandal. thejenrick one was really complicated, i think, for the public to understand. a lot of detail. and in terms of the priti patel one, it wasn t something that affected the whole country. it was a row about how she was treating civil servants, so it didn t affect everybody up and down the country in the way this story did. i think that s why it got the cut through, because lockdown has affected every single one of us in the way nobody has ever lived through anything like this. i think that s the difference. 0k. i m interested now in how scoops might help the bottom line. victoria, in the olden days, a scoop like yours would ve had people rushing to the newsstands to get their copy of the newspaper, to see those pictures. it did. i suspect there was a lot of traffic to the websit ....
Tobyn, you also ran stories on mr hancock s wife, martha, as well. why did you go down that road? well, i think in the case - of the story, she is absolutely at the heart of it, as well, - because aside from the political scandal and the implications that come from that, - it is a very, very human betrayal, as well, and i think, actually, - that there s no reader who wouldn t have anything but the utmost - sympathy for a woman in her position. - so, we did cover that. we thought very carefully i about how we go about that. and we have every sympathy and support for her. - but, as you say, there s a - question about going forwards would we carry on doing that? no. and i hope that she has thei space now to rebuild her life and her children s. lives as she chooses. absolutely. i mean, victoria, you ve talked about not focusing too much on martha in the days after the brilliant scoop, ....
That they re going to try and out ride the media. j they re going to carry on doing what they want, not to be held to account by the press or by broadcast media. | and i think they were proved humiliatingly wrong - in this instance. the leaders across fleet streetl were universally condemnatory, ourfront page, i repeat, how can he cling on? i lo and behold, within 24 hours, he hadn t. i it had been the hope, i think, - in downing street, no great secret, that it would be a three day wonder and we could all move on, - but they were very, very wrong. and they paid a heavy| political price for that. victoria, do you think it s trickier for scoops to really land these days, because of what some people suggest is an age where there is no shame any more? she chuckles. i don t know. i think some of the other stores you re referring to, things like the scandal around whether priti patel bullied her staff, you have thejenrick scandal. thejenrick one was really complicated, i think, for the pu ....
Is that maybe she was not entirely adverse to being photographed. right. 0k. er.can you elucidate a little? no. ok, she wanted to get her side of the story out there. that she s, you know. i really, i don t want to elucidate. all right. but we do go into a lot of, particularly. my early decision was not to put her on the front. interesting. we re pretty careful. i think all of us, as editors, very much feel the right people should be taking the public hit. right, ok. of course, martha isn t here to give her side of the story, but we hear what you re saying. tobyn, you also ran stories on mr hancock s wife, as well. why did you go down that road? well, i think in the case - of the story, she is absolutely at the heart of it, as well, - because aside from the political scandal and the implications that come from that, - it is a very, very human betrayal, as well, and i think, actually, - ....
Well, i think in the case - of the story, she is absolutely at the heart of it, as well, - because aside from the political scandal and the implications that come from that, - it is a very human betrayal, as well, and i think actually there s no reader who wouldn t have anything but the utmost sympathy l for a woman her position. so, we did cover that. we thought very carefully i about how we go about that. and we have every sympathy and support for her. - but as you say, there s a question about going forward, would we carry on doing that? no. i hope she has the space now to rebuild her life i and her children s lives as he chooses. - absolutely. victoria, you ve talked about not focusing too much on martha in the days after the brilliant scoop, but you did set a hare running there, and emily decides what she ll do ....