Probiotic edge: Why bakery and snacks offer new opportunities for functional food innovation in the region
Probiotic edge: Why bakery and snacks offer new opportunities for functional food innovation in the region The bakery and snacks category is offering new opportunities for probiotic food innovation in APAC and the Middle East, beyond traditional chilled dairy products. This is according to a recently published whitepaper by Kerry on the global functional food market. The market for food and beverages containing probiotics is projected to be worth US$69 billion by 2023, of which APAC will contribute almost half at US$32bn. “ One reason for this is that consumers i...