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Firework to Appear Alongside Adobe, Microsoft, and Target at CES Panel Focusing on Winning Lifetime Customers in E-commerce

/PRNewswire/ Firework, the world s leading video commerce and engagement platform built for brands and retailers, announced today that its co-founder and. ....

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Tina Allan named global chief data and intelligence officer at FCB

EXCLUSIVE: She continues to infuse data and audience-driven intelligence into the creative agency’s processes and lead FCB Six. ....

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IPG Modernizes Identity Resolution with Launch of Real ID Cloud Solution

Powered by Acxiom, Real ID Accelerates Growth for Brands With 360-Degree View of Customers New York, NY, Oct. 17, 2023 Interpublic Group today unveiled Real IDä in the Cloud, an identity. ....

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The job I was hired to do at FCB Group India is done: Rohit Ohri

The outgoing chief explains his global elevation, the search for his successor, and the creative legacy he is leaving behind at FCB Group India. ....

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FCB Six enters India blending 'math and magic' for a notable client roster | Advertising

As the fastest-growing capability within the FCB Group, Six enters the mobile-first, digital-first India market with a 35% business growth rate target in Y1. ....

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