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Cvent, a market-leading meetings, events, travel and hospitality technology provider, published the latest instalment of the Cvent Travel Managers Report: Europe Edition, which provides in-depth insights into current corporate travel trends and activity. The report reveals significant levels of optimism amongst corporate travel managers. Three quarters (75%) of respondents expect their organisation’s 2022 travel volume to eclipse 2019 levels, with more than a third (32%) citing they expect volumes to “increase significantly”. According to respondents, reasons for increased travel volume include: ....
Some instincts are timeless. And in hotels, the need for giving and receiving hospitality is one of them. Over the past 20 years, there have been significant changes to hotel sales and marketing strategies and responsibilities primarily brought on by the evolution of technology. The science of revenue management and the sophistication and reach of social media are two key components contributing to the changes. ....