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Top 20 Franchises for Beginners - Insider Monkey - Vimarsana News

Top 20 Franchises for Beginners - Insider Monkey

On September 20, the International Franchise Association (IFA) released its annual franchisee survey for the second time this year in partnership with FRANdata.

Treasure Data calls for brands to segment by situation in new approach to targeting - Vimarsana News

Treasure Data calls for brands to segment by situation in new approach to targeting

That’s according to new research from enterprise customer data platform, Treasure Data. This is despite almost all (96%) marketers in the UK still using

Over half of UK marketers believe consumer segmentation is an outdated and oversimplified marketing method - Vimarsana News

Over half of UK marketers believe consumer segmentation is an outdated and oversimplified marketing method

Over sixty per cent of UK marketers believe consumer segmentation - the categorisation of customers based on shared traits - is an outdated method of marketing, with 63% considering it totally unfit for purpose.

Genus AI Secures $11M Total Funding In Seed Round for Generative AI in Ecommerce - Vimarsana News

Genus AI Secures $11M Total Funding In Seed Round for Generative AI in Ecommerce

NASHVILLE, Tenn., Sept. 25, 2023 /PRNewswire/ -- Genus AI, a generative AI platform for D2C and e-commerce brands, announced it has secured over $6 million in a seed round extension, bringing the company's total seed funding to $11 million. New investors ...

Genus AI Secures $11M Total Funding In Seed Round for Generative AI in E-Commerce - Vimarsana News

Genus AI Secures $11M Total Funding In Seed Round for Generative AI in E-Commerce

/PRNewswire/ -- Genus AI, a generative AI platform for D2C and e-commerce brands, announced it has secured over $6 million in a seed round extension, bringing...