Lay's unveils new TVC for Lay's Gourmet
The film highlights Lay’s Gourmet’s premium snacking experience and ‘It’s Not Cooked, It’s Crafted’ proposition
Source: bestmediainfo.com
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The film highlights Lay’s Gourmet’s premium snacking experience and ‘It’s Not Cooked, It’s Crafted’ proposition
FCB India has appointed Udayan Chakravarty as executive creative director. Chakravarty moves from Wunderman Thompson
FCB India appoints Udayan Chakravarty as its new ECD
Chakravarty started his career with FCB in 2005 as a Trainee Writer. Since then, he has worked with Ogilvy & Mather, Dentsu, JWT, Wieden & Kennedy, and Wunderman Thompson
The range will be marketed in India under the Lay’s Sizzlin Hot' name.