SICB Awarded Funding for Major Cultural Change Initiative
The Society for Integrative and Comparative Biology (SICB) has been awarded funding from the National Science Foundation BIO-LEAPS (Leading Culture Change throu
Source: newswise.com
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A new era of media planning and buying
WPP’s Consumer Equality Equation report shines a light on consumer inequality and the need for brands to understand and take action. In the final of a four-part series, we look at how the industry must change its approach to media planning and buying to better reach people from minority ethnic groups
Source: campaignlive.co.uk