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IGT Gains Exclusive Lottery Licensing Rights for Elvis Presley


IGT Gains Exclusive Lottery Licensing Rights for Elvis Presley
The Company has signed a multi-year agreement with Authentic Brands Group to develop and distribute Elvis-themed lottery games
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LONDON, March 17, 2021 /PRNewswire/  International Game Technology PLC (IGT) (NYSE: IGT) announced that it has signed a multi-year licensing agreement with Authentic Brands Group (ABG), granting IGT the exclusive property licensing rights to develop and distribute Elvis Presley-themed lottery games throughout the United States and Canada. In addition to compelling instant tickets, innovative draw-based games, and engaging mobile and interactive games, IGT will develop turnkey second-chance promotions and exciting comprehensive experiences for lottery customers and their players. ABG is a global brand development, marketing, and entertainment company and owner of the Elvis Presley brand. ....

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Z2 Comics And Authentic Brands Group Team Up For An Original Graphic Novel Celebrating Icon Elvis Presley In Elvis: The Graphic Novel


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NEW YORK, Dec. 11, 2020 /PRNewswire/  Z2 Comics and Authentic Brands Group (ABG), a global brand development, marketing, and entertainment company and owner of the Elvis Presley Estate, today announced an all-new original graphic novel that captures the amazing story of one of the most celebrated performers of all time: Elvis Presley. The book is available for pre-order in multiple editions
now, including a limited-edition oversized hardcover accompanied by a new compilation album from Sony Music, mirroring the story through the musician s own early output that came to define American rock and roll.
Elvis Graphic Novel Deluxe Editions ....

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