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After Cyclone Amphan, 22-Year-Old Helps 50 Families Double Their Incomes With Honey Kolkata-based Aayush Sarda formed social enterprise ‘Sweetness of Ethics’ to help victims of Cyclone Amphan to source, package and market honey to earn better livelihoods selling 1,200 bottles every month Post author: In May 2020, cyclone Amphan in West Bengal and Bangladesh destroyed everything that lay ahead of its path. Apart from West Bengal, the natural disaster left a sea of destruction in the fertile Sunderbans, home to millions and uprooted their lives within hours. “The cyclone instilled fear am...

Promotion Attending the Pacific Asia Travel Association (PATA) conference in Kathmandu, Nepal, back in 1978, Karnataka’s tourism minister at the time, R Gundu Rao, was given lodging at the famous Tiger Tops Jungle Lodge at the Royal Chitwan National Park. (Image above of ‘Papa’ John Wakefield with American actress Goldie Hawn at Kabini River Lodge courtesy JLR) Deeply impressed by the resort—its facilities and the model of leveraging Chitawan’s stunning natural beauty to attract tourists in a responsible manner—Gundu Rao felt a similar model could be adopted in his home state whic...

How A Traditional Punjabi Sweet Became Sought After During World War I The nourishing Pinni is one of the most loved winter snacks in Punjab. But did you know that the British once sought to send the traditional Indian sweet all the way to France during World War 1? Post author: Nearly 1.5 million Indian soldiers, fighting in the trenches of France and Belgium during World War I, missed home for many reasons — one of which was their craving for pinni, a sweet famous in Punjab. This sweet is mostly eaten in winters, and is prepared using flour, desi ghee, nuts, sugar and jaggery.

Mongra to Zarda, This Kashmir Family Has Been Cultivating Organic Saffron for Over 50 Years The family behind Herb Heaven, the Mirs of Kashmir have a decades-long legacy of growing organic saffron and taking it across the world. Post author: There is a tiny box in my kitchen which holds goods that my mother guards with her life. Even if I reach for the airtight container—which holds the delicate red threads of saffron that give out the sweetest fragrance—the scornful looks from her are enough to provide an unspoken warning: Handle With Care. And rightly so. Well-known as ‘red gold’, s...