Live Breaking News & Updates on Using Marketing Cloud|Page 1

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SAN FRANCISCO, June 2, 2021 /PRNewswire/
 SALESFORCE CONNECTIONS Salesforce, [NYSE: CRM], the global leader in CRM, today announced that Movado Group, the iconic global watch company, is using Salesforce to create fast, easy and personalized shopping experiences for customers around the globe in-store and online.
When the pandemic hit, Movado Group like so many other companies had to deal with major challenges and rely even more on their digital investments. Movado Group has been leveraging Salesforce to create a unified global ecommerce infrastructure that can support all of the brands in their portfolio, including the digitally-native MVMT brand. This drove the need for a technology platform that could support its immediate scalability needs and long-term customer relationship goals. ....

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