Best Western's New CEO Wants More Business Travelers
Best Western Hotels & Resorts is switching its focus towards lifestyle properties, looking to win a bigger share of urban business travelers.
Source: skift.com
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Best Western opens 'prototype' hotel in Tempe
After pausing the rollout of its upscale boutique hotel brand, Vib, Phoenix-based Best Western Hotels & Resorts decided to develop a “prototype” of the hotel in the Valley to better understand the work that went into building the hotel and have a product to show potential developers.
Source: abc15.com