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The light of branding insights from 'The Dark Knight'

Batman has risen once again to protect Gotham City. Here's what the character's journey can teach brand marketers.

India , United-states , Americans , Robert-pattinson , Bob-kane , Vinay-kanchan , Al-ghul , Matt-reeves , Young-bruce-wayne , Bruce-wayne , Johnson , Justice-league

Can Hyundai India put out the flames of the controversial tweet on Kashmir? | Digital

Brand honchos share how the South Korean auto brand can revive its status in India

India , South-korea , Pakistan , Kashmir , Jammu-and-kashmir , South-korean , Pakistani , Sanjay-tripathy , Vinay-kanchan , Indian-twitterati , Harish-bijoor , Honda-motor-co-ltd

Breaking the chains of female typecasting

Despite the progress in the 21st century, the portrayal of women in Indian advertising still leaves much to be desired.

Bhavani , Tamil-nadu , India , Vinay-kanchan , Indra-nooyi , Pepsico , Wonder-woman , Fair-lovely , Women-in-indian-advertising- ,

Vinay Kanchan

View all articles written by Vinay Kanchan

India , Ganesh-chaturthi , Vinay-kanchan , Campa-cola , Lord-krishna , Afaqs ,

Branding darshans from Lord Ganesha

Branding darshans from Lord Ganesha
afaqs.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from afaqs.com Daily Mail and Mail on Sunday newspapers.

Mumbai , Maharashtra , India , Saraswati , India-general- , James-bond , Ganesh-chaturthi , Vinay-kanchan , Pudchya-varshi-luvkar-ya , Ganpati-bappa-morya , Nestle , Hyundai

Turning down the volume

Turning down the volume
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The author talks about the lack of middle ground in most aspects of our lives these days.
Lieutenant Commander Albert Read, groped for the radio after the plane landed and said, âwe are safely on the other side of the pondâ. Perhaps a statement which would make scant heads turn. Until one takes into account, he was reporting the first ever transatlantic crossing in 1919.
There is something about the understated comment, which seems so immensely memorable and charming! In an era of the pompous declaration, such disarmingly effortless missives are rare.
News channels seem to give 'Breaking News' status, to even the most excruciating minutiae. Hence, what is truly consequential; essentially has lost all meaning under the mass of overinflated hyperbole.

Vinay-kanchan , Commander-albert-read , Breaking-new , வினய்-காஞ்சன் , உடைத்தல்-புதியது ,

[Year in Review 2020] 'Passion is important; every other skill set is learnable' – Top 50 quotes of the year o

featuring notable quotable quotes in our articles of each past week.
YourStory wishes our readers all the very best for the holiday season, and a year of successes and progress ahead in 2021!
The right intent can solve the biggest of problems. It is important to focus on the deeper purpose and reason. Only then can tech be built. - Pulkit Jain, Vedantu
You need to believe in yourself because you are selling your vision. - Manali Jagtap, MJ
Any problem is an opportunity. The bigger the problem, the bigger the opportunity. - Vinod Khosla, Khosla Ventures
Not facing challenges will never make you a good entrepreneur. - Sanjana Patel, La Folie

India , Krishnan-ganesh , Shripati-acharya , Pulkit-jain , Vinod-khosla , Manali-jagtap , Ankit-gupta , Gaurav-agarwal , Shivjeet-ghatge , Sanjay-swamy , Bhavish-aggarwal , Kiran-mazumdar-shaw