How Will the Metaverse Change the CX Landscape?
Will the metaverse become the future of ecommerce experiences? CX leaders share their thoughts on how the metaverse will alter customer experience.
Source: cmswire.com
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Why Brands Need To Channel Community Spirit In The Metaverse
A sceptic might say that Facebook rebranding as Meta to demonstrate the interoperability of its platforms was a cynical PR stunt to mitigate the likelihood of antitrust proceedings.
Source: thedrum.com
Cheers To St. Patrick's Day: Here Are The Drum's All-time Favorite Beer Ads
Happy St. Patrick’s Day to all. In honor of this festive holiday, The Drum staff are offering up their favorite beer ads of all time. From Guinness to Tiger Beer to, even, Strohs, we toast the best sales pitches for suds.
Source: thedrum.com
'More doesn't mean better' – enterprise data strategies to solve measurement changes
“What good is data if you can't use it fast enough to make decisions?” A recent webinar saw experts at Intel, Twitter, Wunderman Thompson and Claravine discuss the critical data strategies they're deploying to solve today's pressing measurement challenges and queue up lasting success.
Source: thedrum.com