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Feb 12, 2021 4:00 AM PT If you are a vendor and sell your wares online -- how could you not be tapping into e-commerce today? It's time to take a fresh look at your search engine optimization strategy. You might need to tweak your SEO process to drive more customer traffic to your website. Once you broaden your understanding of SEO, you will be able to improve your search engine rankings. Software tools are available to provide data and alerts about the overall health and success of your website. Using SEO tools can help uncover areas of opportunity and identify weaknesses or issues that prev...

EDITOR'S NOTE: This calendar is being regularly updated to reflect all event cancellations and postponements. However, it is recommended that readers contact event organizers before they attend. For the most updated version of the calendar, please visit or troyrecord.com. UNDERSTANDING SHAKESPEARE: Join us at the Troy Public Library on Thursdays, February 18th – March 18th from 6:30 – 7:30PM for our Understanding Shakespeare workshop. This will be a five-session program on how to understand Shakespeare's plays. We will start our discussion with Act 1 of Shakespeare’s tragedy “Hamlet.â...