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So beautiful, so elegant, just looking like a wow!: Catchphrases have a life of their own. No one quite knows why one takes off, and another doesn t. What makes Jasmeen Kaur s video different is its sheer unintentionality. This was not a video that was setting out to be viral. It s not preconceived. There was no plan for it. Unlike Urfi Javed, she didn t have a marketing team or a manager plotting virality. Kaur was not an influencer. ....
People burst crackers and politicians took to the renamed Twitter as Chandrayaan-3 made it Wednesday evening to the moon, its lander touching down softly near the south pole. In a video message shortly before the actual landing, Haryana CM Manohar Lal Khattar, began by saying "Arre wah maaza aa gaya. Now, the moon has come even closer". And Yadav wrote on X, formerly Twitter, "Chand mubarak. Now we have to go farther." ....
MSMEs are reluctant to adopt digital tools for fear of coming under the tax radar. But the benefits of going digital could far outweigh what is perceived as an inconvenience this is the message that Tide, a UK-based financial services platform, is trying to spread across the ecosystem. ....