Center Parcs UK targets 18-year-olds in bid to attract prospective buyers
The Nottinghamshire-based company runs five holiday villages in Britain and one in Ireland, hosting more than two million guests a year with 98 per cent occupancy.
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The Nottinghamshire-based company runs five holiday villages in Britain and one in Ireland, hosting more than two million guests a year with 98 per cent occupancy.
Research factored in the cost of travel, accommodation and three three-course meals with a beer on a three-night long weekend stay at Center Parcs, Newquay, Magaluf and Bulgaria.
Canadian group Brookfield bought the UK resort parks from US firm Blackstone for £2.4billion in 2015, and it is thought to have been looking to sell on its investment since last year.
The Centre Parcs brand has five sites across the UK - Whinfell in Cumbria, Longleat in Wiltshire, Sherwood in Nottinghamshire, Woburn in Bedfordshire and Elveden in Suffolk.
Private equity owners hope to cash in on post-Covid trend for UK domestic breaks with sale of firm’s six resorts