AI-led Xaxis Creative Studios to boost impact of digital ads in India
Will give brands access to data-driven digital design capabilities and real-time campaign insights 02 Feb, 2021 - 03:40 PM IST | By indiantelevision.com Team NEW DELHI: Outcome Media Company and GroupM’s advanced programmatic arm Xaxis has rolled out its programmatic creative services solution, Xaxis Creative Studios (XCS), in India. With full-service in-house creative capability, XCS' team of designers, producers, developers, and animators will help clients develop and deliver more relevant, more engaging creative executions to drive greater programmatic performance...
Source: indiantelevision.com