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Buzzfeed Australia launches new vertical, Buzzfeed Bloom

Buzzfeed Australia launches new vertical, Buzzfeed Bloom
mumbrella.com.au - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from mumbrella.com.au Daily Mail and Mail on Sunday newspapers.

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Australian farmers unite against vegan food producers to stop them calling their products 'meat'

Australian meat producers are fighting back against marketing of plant-based meat alternatives because they show animals and mention livestock - when the products have nothing to do with them. ....

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Australian Pork appoints Keep Left to get Aussies buying local this Christmas

Australian Pork appoints Keep Left to get Aussies buying local this Christmas
December 17, 2020 9:59
Australian Pork has appointed marketing communications agency, Keep Left, to lead an awareness campaign about buying Christmas hams made with Australian pork this year.
Research from Australian Pork found that the majority of Australians are prioritising buying local products for Christmas this year in an effort to support Australian farmers.
Keep Left was tasked with providing integrated marketing communications for Australian Pork, across public relations and influencer relations. It also executed social content.

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“The agency’s ideas for PR and influencer content really excited us and its strategy to combine them was exactly what we were looking for,” Lee said. ....

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