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The Many Levels of Aligning for Change


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Some years ago, at a major petrochemical firm, the executives wanted to reward their geophysicists, who sat in dark rooms analyzing vast amounts of data and producing beautiful multicolor charts detailing where to drill. Good ones made a big difference to their revenues!
They decided to “reward” their best geophysicists by bringing them to headquarters to present their report personally, on stage, to the hundreds of top leaders of this massive firm.
Executives typically like to influence people. They thought this would be a tremendous reward, and one that would have thrilled them early in their career. But geophysicists were not like that. They were typically introverts who most enjoyed the intellectual challenge of analyzing and conceptualizing data. Presenting to hundreds of executives terrified them. As a consequence, they started doing worse reports, so they wouldn’t get picked. ....

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