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Advancing diversity and inclusion in business requires a common language, knowledge • News Service • Iowa State University


Posted 6 hours ago
AMES, Iowa – Despite a growing momentum for initiatives aimed at creating more diverse and inclusive work spaces, several barriers still exist that limit the success of these efforts.
To implement meaningful change, a team of researchers says a holistic and systematic approach is needed to ensure practitioners, educators and researchers are all working from the same playbook. In a paper published by the Journal of Public Policy & Marketing, the team examines the role of marketing in fostering diversity and inclusion in the marketplace and provides several recommendations to advance diversity-and-inclusion-engaged marketing.
Samantha Cross, an associate professor of marketing in Iowa State University’s Ivy College of Business and a member of the research team, says the recommendations are based on results of three studies, which included workshops and conversations with individuals working on diversity and inclusion efforts. The research builds ....

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Mark Rupprecht Ivy College of Business CRE Professional of the Year


Mark Rupprecht: Ivy College of Business CRE Professional of the Year
Over the years, Rupprecht has learned ‘to have patience’ during economic downturns
About Mark
WORK: President, R&R Realty Group
OTHER ACTIVITIES: Currently serves on the board of directors for Community Foundation of Greater Des Moines, Greater Des Moines Partnership, Iowa State University Research Park and also serves on the Ivy College of Business Dean’s Advisory Council at Iowa State University; member of Young Presidents’ Organization and the Greater Des Moines Committee
FAMILY: Two adult children, Nathan and Nicole
Mark Rupprecht was named president of R&R Realty Group in October 2007. A few months later, the economy soured and the country was in a recession. ....

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