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This Couple's Pandemic Project Turned Into a Successful Children's Clothing Line


John Mark King and Whit King. Photo courtesy of the Kings.
John Mark King and his wife, Whit, didn’t plan on launching a clothing line let alone during a pandemic. But the birth of their daughter, and plenty of quarantine downtime, turned a passion project into a business. John Mark credits a lot of their success to a neighborhood entrepreneurs’ boot camp that he and his wife attended: “We took advantage of the Congress Heights Community Training and Development Corporation, which was a tremendous help in getting Muse Threads up and running.”
Muse Threads is a line of children’s clothing made with soft, breathable, bamboo fabric. “When we had our daughter last January [2020], we noticed that she had super sensitive skin,” says John Mark. Their doctor recommended finding clothing made from breathable fabric, such as thin cotton. The couple did their own research and discovered that bamboo fabric was a great option for easily irritated skin. ....

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