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The Disinformation Vaccine: Is There a Cure for Conspiracy Theories


Rolling Stone
The Disinformation Vaccine: Is There a Cure for Conspiracy Theories?
Inside one massive company’s plan to test whether the laws of public health can fight fake news
By
Stephanie Keith/Getty Images
Sander van der Linden was working in his office at the University of Cambridge a few years ago when he received a strange phone call. A professor of social psychology and director of the Cambridge Social Decision-Making Laboratory, van der Linden is one of the world’s leading researchers on how to combat the scourge of disinformation and misinformation. He receives  requests all the time about his work from government agencies, media organizations, and civil-society groups. But the person who called that day was not a bureaucrat or a diplomat. It was a representative from L’Oréal, the multi-billion-dollar global beauty product company. L’Oréal had what it called a “scientific disinformation” problem related to some of its ....

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Cambridge psychologist helps Facebook fight climate change misinformation


Date Time
Cambridge psychologist helps Facebook fight climate change misinformation
Social media giant turn to behaviour and communication expert to help them tackle the dangerous anti-science myths that circulate online.
Facebook is in a unique position to counter the circulation of online misinformation
Sander van der Linden
Facebook has sought the help of experts on anti-environment propaganda, including a Cambridge psychologist, to improve their Climate Science Information Centre and help more of the platform’s almost three billion monthly users find the latest accurate climate science data.
Dr Sander van der Linden is one of three experts on behaviour and communication to have been drafted in by the social media giant to advise on how best to debunk the toxic myths about global heating that spread like wildfire on digital platforms such as Facebook. ....

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