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Generali Global Assistance Names Poletaev as North American Marketing Officer

Generali Global Assistance Names Poletaev as North American Marketing Officer
March 10, 2021
Generali Global Assistance has appointed Vladimir Poletaev as its chief marketing officer. In this role, he will be responsible for marketing, branding, communications and public relations across North America.
Poletaev will be managing marketing professionals for all North American entities under the Generali Global Assistance umbrella, including GGA Travel Insurance & Assistance, Generali U.S. Branch, GGA Identity & Cyber Protection Services, GMMI, Trip Mate and CareLinx.
He will also be responsible for collaborating with GGA’s parent company, Europ Assistance Group.
Poletaev brings in-depth knowledge of Generali Global Assistance’s various product lines from his more than 14 years with the company, working with its travel, health, home and concierge services divisions. ....

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Generali Global Assistance Provides 2020 Identity & Cyber Protection Recap, Sees Significant Increase in ID Theft Cases

Generali Global Assistance Provides 2020 Identity & Cyber Protection Recap, Sees Significant Increase in ID Theft Cases
- 80% YoY increase in the number of ID Theft Resolution cases
- 220% increase in the number of ID Monitoring inquiries
- 5,630% increase in employment-related fraud cases.
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BETHESDA, Md., Jan. 25, 2021 /PRNewswire/ Generali Global Assistance ( GGA ) today announced a recap of the types of identity theft cases received last year, product growth metrics, and a summary of corporate highlights in 2020.
Resolution Highlights
GGA s identity theft resolution department saw an increased level of activity during 2020 likely due to the pandemic as resolution team members saw a massive spike in employment-related fraud and ID monitoring inquiries. ....

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