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Near Accelerates Momentum in the Travel and Tourism Industry with Record-Breaking Customer Additions and Revenue Growth

Near Accelerates Momentum in the Travel and Tourism Industry with Record-Breaking Customer Additions and Revenue Growth
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Hawaiʻi Tourism Authority Tracking Visitor Trends Through Cellphone Geolocation Data

Listen • 8:02
As tourism rebounds across the islands, the issues about management continue to be front and center. The Fourth of July weekend drew more than 100,000 travelers to Hawaiʻi s shores.
The Hawaiʻi Tourism Authority announced it is using geolocation data, through a contract with location data company UM (formerly known as UberMedia), to track the recreational areas visitors and residents have been flocking to as the pandemic restrictions are being relaxed.
The Conversation talked to
Jennifer Chun, the director of HTA’s Tourism Research about collecting that data from cellphones and analyzing the findings.
One of the big reasons why we wanted to collect location data is to see how all our state resources and our county resources are being used, Chun said. We ve been working with the Department of Land and Natural Resources to put together a list of points of interest for parks and trail systems, and also for county parks ....

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Peak summer travel in Hawaii increased despite Hurricane Lane

Peak summer travel in Hawaii increased despite Hurricane Lane
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Hawaii hotel performance continues upsurge | Breaking Travel News

Hawaii hotel performance continues upsurge | Breaking Travel News
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"Solopreneurs" Hit Hard But Bouncing Back - Hawaii Business Magazine

"Solopreneurs" Hit Hard But Bouncing Back - Hawaii Business Magazine
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