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Guest AuthorJan 15, 2021, 12:54 IST
Digital Marketing stands for more: more information, more options, more problems, more solutions
Raj Shamani, Founder of
digital marketing will revolutionise FMCG this year.
He pens down a few trends that would dominate the FMCG market and shares how digital marketing enables the marketeers to show personalised ads to their right audience, grab their attention and hit the bullseye.
1. Digital marketing will make ‘MORE’ the new normal
Digital Marketing stands for more. More information, more options, more problems, more solutions. People can explore more options before buying something, find out more information about the company, match the price with its direct competitors, figure out more ways to get a simple product which was earlier bought from a small store near one’s house. ....

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