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How Die Presse built its data capabilities and transitioned to a data-friendly news organisation


How Die Presse built its data capabilities and transitioned to a data-friendly news organisation
Behind the Austrian publisher’s successful digital transformation is the strategy that aligns business and journalism and unites all staff under the single goal of monetising quality journalism
| April 15, 2021
Vienna-based Die Presse introduced a paywall for their digital content in 2017. While it helped the publisher start earning online reader revenue, it was only a precursor to the company’s actual digital product that was set up in 2019 with the purpose of selling its quality journalism to readers and the ad market. This converted around 33,000 readers (in a country of 8 million people) into digital subscribers. From 2019 onwards Die Presse has seen a whopping 110 percent increase in subscriptions and witnessed a 68 percent increase in premium story opens in 2020. ....

Vienna Based Die Presse , Die Presse , Chief Operating Officer , Digital Media India , இறக்க ப்ரெஸ் , தலைமை இயங்குகிறது அதிகாரி , டிஜிட்டல் மீடியா இந்தியா ,

VG's Chief Product Officer: 'If you don't work on user needs, you won't succeed'


VG’s Chief Product Officer: ‘If you don’t work on user needs, you won’t succeed’
Schibsted-owned news publisher VG occupies the dominant position in Norway’s media landscape. Established as a print newspaper in 1945, the brand has grown to become the country’s No. 1 digital platform with 3 million unique visitors every day across devices.
| April 1, 2021
That’s nearly 60 percent of Norway’s total population (5.4 million) and makes them even bigger than Facebook within the country.
Listening to Ola Stenberg, VG’s Chief Product Manager during WAN-IFRA’s recent Digital Media India virtual conference, it quickly became clear that while the Norwegian brand might well be proud of its top spot, the company is intensely focussed on growing its business by meeting the needs of both its current and future users. ....

Ola Stenberg , Mission Teams , Product Manager , Digital Media India , ஓல ஸ்டென்பெர்க் , பணி அணிகள் , ப்ராடக்ட் மேலாளர் , டிஜிட்டல் மீடியா இந்தியா ,

The spectacular rise of ecommerce at India's MensXP


The spectacular rise of ecommerce at India’s MensXP
Times Internet-owned MensXP is India’s largest fashion, wellness and beauty brand for men. It established itself as a full stack commerce company in 2019 and now has an audience of 60 million. We deconstruct the brand’s ecommerce expansion.
| March 11, 2021
MensXP, India’s largest men’s lifestyle brand, was acquired by Times Internet in 2013.
MensXP identifies as a content commerce company that translates audience trust into a suite of transactional offerings, and connects more than 60 million people across its social and owned assets. It boasts of over 15 million monthly active users, about half a million daily active users, and around 1 million monthly shoppers.  ....

Siddharth Batra , Angad Bhatia , Jassie Gill , Indiatimes Lifestyle Network , Times Internet , Digital Media India , Prime Video , Cut The Crap , Shop Collection , சித்தார்த் பாத்ரா , அங்கட் பாட்டியா , ஜாஸ்ஸிே கில் , முறை இணையதளம் , டிஜிட்டல் மீடியா இந்தியா , ப்ரைம் காணொளி , வெட்டு தி தனம் , கடை சேகரிப்பு ,

WAN-IFRA names The Hindu Group 'Champion Publisher of the Year 2020'


Updated:
March 03, 2021 23:34 IST
The awards are presented in recognition of outstanding work done by news publishers, in digital media
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The awards are presented in recognition of outstanding work done by news publishers, in digital media
The Hindu Group won two golds and two silvers at WAN IFRA’s South Asian Digital Media Awards, culminating in being named ‘Champion Publisher of the Year’, owing to the highest tally on the points table.
The awards are presented in recognition of outstanding work done by news publishers, in digital media. The winners were honoured virtually at the Digital Media India 2021 Conference held on Wednesday. ....

World Association Of News Publishers , Entertainment Website Or Mobile Service , Hindu Group , Advertising Branded Content Campaign , Asian Digital Media Awards , Champion Publisher , Digital Media India , Best Native , Branded Content Campaign , Audience Engagement , Entertainment Website , Mobile Service , Best Paid Content Strategy , Malayalam Manorama , World Association , News Publishers , The World Association Of News Publishers , Wan Ifra , South Asian Digital Media Awards , The Hindu Group , உலகம் சங்கம் ஆஃப் செய்தி வெளியீட்டாளர்கள் , பொழுதுபோக்கு இணையதளம் அல்லது கைபேசி சேவை , இந்து குழு , ஆசிய டிஜிட்டல் மீடியா விருதுகள் , சாம்பியன் பதிப்பகத்தார் , டிஜிட்டல் மீடியா இந்தியா ,