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Optimism Bias: how to feel good and make poor decisions


Optimism Bias: how to feel good and make poor decisions
Optimism Bias: how to feel good and make poor decisions
Advertising veteran Paul Cowan recently released a guidebook to navigating the challenges of commercial relationships, with content derived from empirical data, cognitive psychology, adaption-innovation theory, and personal experience from nearly a half century in the field. Below is an excerpt from ‘Connecting With Clients’ by Cowan.
July 5, 2021 9:15
by PAUL COWAN
“The next presentation will turn it around.”
“They love the team in New York, so we’ve got the agency there to tackle one of the brand briefs.”(
1)
Agencies seem to attract more positive personality types (2) than others. ....

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Account for the Optimism Bias | Holland & Hart - Persuasion Strategies


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With the coronavirus pandemic infections and deaths once again surging back to peak levels, it is an odd juxtaposition that people seem to be getting out and about at increasing rates. Still, I’ve often heard after someone has traveled or been at a large or inter-household gathering, “I felt safe.” I’m never sure what that means (would we “feel” it if it was unsafe?). But it
is a reminder that risk is a subjective and personal perception. And it is a perception that is often biased in the direction of optimism. We feel that we will do better than others who are similarly situated. A recent study (Pascual-Leone et al., 2021) shows that it applies to the virus: “People are more worried about the potential health impact of COVID‐19 on others than on themselves,” and the difference is over 30 percent. ....

Holland Hart , Optimism Bias , ஹாலண்ட் ஹார்ட் , நம்பிக்கை சார்பு ,

Worried about Earth's future? Well, the outlook is worse than even scientists can grasp


Anyone with even a passing interest in the global environment knows all is not well. But just how bad is the situation? Our new paper shows the outlook for life on Earth is more dire than is generally understood.
The research published today reviews more than 150 studies to produce a stark summary of the state of the natural world. We outline the likely future trends in biodiversity decline, mass extinction, climate disruption and planetary toxification. We clarify the gravity of the human predicament and provide a timely snapshot of the crises that must be addressed now.
The problems, all tied to human consumption and population growth, will almost certainly worsen over coming decades. The damage will be felt for centuries and threatens the survival of all species, including our own. ....

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