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Bossing It 15 Add to collection FCB Media MD on always being careful and considered, acknowledging your own mistakes and never being afraid to apologise Blair Alexander is managing director at one of New Zealand s largest media agencies, FCB Media, who are part of the FCB Global Network. With a Master’s degree in consumer behaviour, Blair has a passion for data insight and communications strategy, which he believes is fundamental to driving effective solutions in today s complex landscape. Blair s vision to deliver data driven creative media solutions has seen the agency win over 40 Gold awards including three Best in Show awards under his leadership. This year the agency won more golds than the rest of industry combined. ....
Little Black Book, FCB New Zealand and the NZ AIDS Foundation to mark International Pride month in June, challenging people to ‘Sweat with Pride’ by exercising for at least 21 minutes a day to get active and raise money to support the Rainbow community ....
Creative 5 Add to collection FCB Auckland asks Kiwis to exercise for at least 21 minutes a day to get active and raise money to support the Rainbow community It’s a sad fact that in 2021, New Zealand s LGBTQIA+ communities have worse health outcomes than their peers in several different areas including mental health and HIV transmission. So, to mark International Pride month in June, the New Zealand AIDS Foundation (NZAF) is challenging people to ‘Sweat with Pride’ by exercising for at least 21 minutes a day to get active and raise money to support the Rainbow community. To help with this, NZAF has engaged the services of three ‘Perspirational Trainers’, fronted by some of the LGBTQIA+ community’s most fabulous drag artists. ....