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Super Bowl Ad Review: Bud Light, Tide, Jeep Try to Look Past the Pandemic


Super Bowl Ad Review: Bud Light, Tide, Jeep Try to Look Past the Pandemic
Brian Steinberg, provided by
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Super Bowl ads typically offer a mirror on society, but on Sunday they provided a window into the future.
Dozens of Super Bowl advertisers ignored the coronavirus pandemic that grips the nation, and looked instead to the better times they hope will arrive in weeks to come. Few if any of the characters in more than four dozen commercials spread out across 19 different breaks were spotted wearing masks or social distancing, and some were seen gathering in small groups including a horde of “Bud Light Legends” made up of figures from decades of the beverage’s popular commercials. “C’mon, let’s grab a beer,” says one friend to another in a corporate spot from Bud Light’s parent, Anheuser-Busch. When’s the last time many people have heard that? ....

New York , United States , Will Ferrell , Mike Meyers , Andy Goeler , Dana Carvey , Mccann Worldgroup , Jason Alexander , Tracy Morgan , Chuck Meehan , Matt Mcconaughey , Bruce Springsteen , Brad Emmett , Chris Beresford Hill , Interpublic Group , Procter Gamble , Bowl Ad Review , Bud Light , Jeep Try , Look Past , Super Bowl , General Motors , Uber Eats , Super Bow , Paralympian Jessica Long , Rocket Mortgage ,

Procter & Gamble raises sales forecast again as demand for cleaning, home care products goes up


The Globe and Mail
Reuters
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Procter & Gamble Co. (PG-N) raised its full-year sales forecast for a second time on Wednesday as the consumer products giant benefited from a sustained high level of demand for its home care and cleaning products due to the COVID-19 pandemic.
The company’s shares rose 1% before the opening bell after the Cincinnati-based conglomerate also said it would buy back up to $10 billion worth of shares in fiscal 2021, compared to $7 billion to $9 billion it expected earlier. ....

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Shopportunist: Simple ways to build your coupon cache


Shopportunist: Simple ways to build your coupon cache
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To be a successful couponer, you ll need to amass of stash of money-savers. Head to the web or grab a Sunday paper.cnythzl/Getty Images/iStockphoto
Coupons are currency, in a sense.  Hand a stack of coupons to a store cashier and you will instantly trim your total.
That s not groundbreaking news. After all, ninety-two percent of consumers use coupons and nearly half (45%) use coupons always or very often, according to the Coupon Intelligence Report produced by Valassis, a media and marketing services company.
But, to be a
successful couponer, you’ll need to amass a stash of money-saving strips. In order to do that, you ll need to know where to look. ....

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